In one claim, content writing is streamlined copywriting that acts as bait for search engine crawlers. The purpose of content writing is to satiate search engine crawlers as well as convey quality information on the specific topic.

There is a notable difference between content writing and generic writing. With generic writing, you will come across different forms of writing that are essentially not written for the web.

The purpose of content writing is to keep search engine crawlers active so they can crawl specific pages. Due to crawling on pages with keywords, there will be a boost in search engine ranking. The writing task is performed by an experienced content writer who has extensive experience writing on various topics. Content writing is not really creative writing, but even, it is no less than that. The purpose here is to create content for the web, and the need is for tech-savvy creative writers.

Ideally, the content writer could be a homemaker, CEO of a company, marketing executive, student, technocrat, or, for that matter, anyone under the sun. Writing content and writing a literary genre are two sides of the same coin. Both are read with different sensitivities!

A literary writing such as a novel, a poetry or a drama has a delicacy and creativity that requires closeness to nature, and makes use of different facets of literary resources. These devices are individual creative units that no content writer can handle.

SEO copywriting is the part of optimized copywriting where emphasis is placed on keyword density. The content writer is asked to write about a specific set of keywords. The writer must insert those keywords within the article. Writers also receive keyword phrases through search engine optimizer. These keyword phrases are intended to increase search engine rankings and drive optimization activity.

Similarly, article writing is also included in the scope of streamlined writing and the process is carried out with the help of a trained content writer. In SEO article writing, 300-500 word articles are produced and marketed in article marketing directories. Here again, a specific set of keywords is incorporated into the article and a distance is maintained. This set of keywords is placed at a distance in such a way that the symmetry and the sense of the article are not affected.

Remember, whatever form of optimized writing you enter, the quality of the content needs to not suffer at all costs.